Marketing Manager

What Signature Offer

• Up to £48,000 per annum 
• Based at our Support Office in Beaconsfield (Hybrid Working)
• Up to 30 days annual leave, plus 8 bank holidays, depending on length of service
• Workplace pension with matching contributions
• Private medical insurance and company sick pay
• Life Assurance Scheme
• ‘Blue Light’ discount scheme eligible
• Refer A Friend Incentive £50 voucher and up to £1,000 cash bonus
• Staff recognition scheme – Purple Heart Award
• Ongoing career training and development
• Employee Assistance Programme, occupational health support and wellbeing services
• Plus cycle to work scheme, study support, long service awards and more

Transport Links

• Commuting - Beaconsfield nearest train station
• Walking - 5 minutes from nearest train station
• Driving -  M40 nearest motorway 

Job Introduction

At Signature, we’re not just redefining later life – we’re raising the standard. Our homes are places where innovation meets compassion, and where luxury care is delivered with heart. We’re now looking for a creative, driven and commercially minded Marketing Manager to help shape the future of our brand.

This role is perfect for a hands-on marketer who thrives on variety, is passionate about digital and traditional campaigns, and enjoys making a tangible impact. From shaping our social media voice to delivering strategic campaigns and supporting new home launches, you’ll be a key player in our dynamic, fast-paced marketing team.

Your Role at Signature

As Marketing Manager your duties will include:

Digital & Content Marketing

• Own and optimise our paid social campaigns (especially Facebook, LinkedIn and Instagram)
• Champion our social media presence – curating engaging content and insightful performance reports
• Embrace AI tools to enhance campaign delivery and efficiency (e.g. ChatGPT, Canva AI)
• Keep our website fresh via WordPress and support SEO through blog strategy
• Craft compelling copy across all touchpoints – online and offline
• Support internal communications and keep our intranet content up to date

Local Marketing & Brand Visibility

• Act as brand guardian across our care homes, ensuring every touchpoint reflects Signature’s high standards
• Partner with Home Sales Managers to develop multi-channel local campaigns that convert
• Build strong working relationships with our Sales Managers at our homes, acting as a trusted business partner to support their local sales and marketing plans
• Deliver tailored marketing support for the launch of our new homes – from awareness to events

Campaign Management & Agency Collaboration

• Develop and deliver cross-channel campaigns across digital, print, email, and events
• Work closely with our creative and media agencies to bring ideas to life
• Monitor performance, analyse data, and constantly look for ways to improve
• Support research into competitor activity and market trends

Marketing Operations

• Help manage budgets and marketing admin
• Oversee our image library and brand assets
• Proofread all content to ensure consistency and accuracy
• Support CRM email campaigns

What we’re looking for

Essential Qualifications and Skills:

• Proven experience delivering integrated marketing campaigns
• Confident writer and editor, with strong attention to detail
• Skilled across digital and offline channels with a focus on social media
• Familiar with social analytics, WordPress, and CRM tools
• A confident communicator, comfortable collaborating across departments and with external partners
• Organised, adaptable, and works well under pressure

About Signature

Ready to make your mark at one of the UK’s leading luxury care providers?
Apply now and help us grow Signature’s presence – with heart, elegance and purpose.